EastLink and BroadSource named Finalists in global Webex Customer Awards

EastLink is proud to announce that we, together with our implementation partner BroadSource, have been named finalists in the global 2025 Webex Customer Awards in the category Dynamic Duo – People’s Choice.

This award celebrates the power of collaboration between a Cisco Partner and a Webex customer, recognising innovative and impactful implementations of Webex solutions. Our partnership with BroadSource has transformed EastLink’s customer service operations, delivering a more secure, responsive, and digitally connected experience for our road users.

A Smarter, Safer, More Connected EastLink

EastLink has modernised its contact centre and communications infrastructure using Cisco Webex Contact Center and Webex Calling. These cloud-based platforms have enabled:

• Omni-channel support across voice, email, chat, and SMS

• SecureCall integration for PCI DSS compliance and secure call recording

• AI-powered insights to improve service and identify automation opportunities

• Operational resilience to meet strict KPIs and ensure 24/7 reliability

Together with BroadSource, we’ve lab-tested and begun deploying new digital services, including automated customer satisfaction surveys and AI-driven support tools. These innovations help us deliver faster, more personalised service while maintaining the highest standards of security and compliance.

As a People’s Choice award, the winner will be decided by attendees at WebexOne, Cisco’s annual collaboration technology conference. ( www.webexone.com ).

We’re honoured to be recognised and excited to showcase how technology and teamwork are helping us serve Melbourne’s motorists better every day.